Shanghai ballet "Jane Eyre" performing in London Grand Theater

publish time£º2014/3/17 13:29:17    

After three performances in Shanghai and Beijing, modern ballet "Jane Eyre" created by Shanghai Ballet and Shanghai Grand Theater will be performed in the origin of the novel"Jane Eyre"-Britain. Shanghai's  ballet "Jane Eyre" will be performed  in London Grand Theater for five performances on August 14 to 17, and it is  Shanghai Ballet's first attempt  on overseas hiring, self-financing, self-hiring local marketing company for publicity. Previously, Shanghai Ballet, which almost every year performed once or twice abroad, performed in two ways: commercial invitation or festival invitation.

"We hired public relations firm in London and they will put up "Jane Eyre" poster and banners for a month in the London subway." The head of Shanghai Ballet Xin Lili described the "Jane Eyre" performances in Britain as a right coincidence. As London's most important theater, London Grand Theater generally makes performance plans two years in advance each year, thus temporarily arranging dance performances is very difficult. Coincidentally, there left one week in August this year for London Grand Theater, and the manager liked the way that Shanghai ballet interpreted not too beautiful but Strong and stubborn Jane Eyre with modern ballet after watching a period of 3 minutes of "Jane Eyre" commercials, while he was also interested in the British people's response of Chinese interpretation of "Jane Eyre".

Xin Lili said that she could not wait to be invited commercially by foreign theaters to perform their shows. In fact, commercial invitation will be easier for Shanghai ballet, "We don't need to care about the box office of performances in commercial invitation , while self-hiring will pose a great challenge to us and we also want to see the appeal of " Jane ¡¤ love "in a foreign country." Xin Lili said quite confidently, considering the performance of "Jane Eyre" at home before. There are total of 2,500 seats in which"Jane Eyre" will perform in, and ticket sales has begun yesterday.Xinli Li said, "it will make ends meet with 70% of box office receipts , which will be a great victory considering that we are performing based on original repertoire without foreign actor and previous model. " She hoped that "Jane Eyre" in London can successfully fire the first shot abroad so that it would be expected to perform smoothly in Hamburg, Marseilles and other places.

The performance of "Jane Eyre¡± at the cultural square on May 15th and 16th will be a preview before flowing to Britain. Later Patrick de Bara will be invited to come to Shanghai in mid-June for improving the pas such as end portions, and there also are some modifications in costume.